Stefaan Vandist

Current

Strategic Planner at Trinity consult

Past

Strategic Planner at Duval Guillaume
Freelance strategic planner at Various agencies
Various jobs at Randstad Interim

CRM Operator at Compaq Computers

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Education

Hogeschool Antwerpen

Recommended

6 people have recommended Stefaan

Connections

282 connections

Industry

Marketing and Advertising

Websites

My blog cause encounters

Stefaan Vandist’s Summary

Strategic Planner with a broad agency experience and good understanding of building brand idea's, meaning making, channel planning, pitch presentations and green marketing.

STRATEGIC PLANNING
Bridging the left brain thinking (the factual and linear thinking, the know-how of the organization) with right-brain aptitudes like synthesis, empathy and 'meaning making', in order to build a relevant and contagious brand story that people like to share and believe in.

Stefaan Vandist’s Specialties:

STRATEGIC PLANNING

CHANNEL PLANNING
Integrate brand idea's with the context of media and touch-points. Weave trough digital media. Connect and engage.

BRAND ACTIVATION
Direct brand experience, write the customer journey, make people to do things.

PITCH PRESENTATIONS
Making inspiring and single-minded recommendations that touch soul and build boardroom buy-in.

GREEN MARKETING
Making sustainable products successful. Connect eco-benefits with consumer benefits.

Stefaan Vandist’s Experience

Strategic Planner

Trinity consult

(Marketing and Advertising industry)

2008 — Present (1 year )

Building strategies for triple success
Strategic Planner

Duval Guillaume

(Privately Held; 51-200 employees; Marketing and Advertising industry)

August 2003 — November 2008 (5 years 4 months)

From August 2003, my collaboration with Duval Guillaume got a more structural form. I started for half a year in the agency of Duval Guillaume Brussels, moved to Duval Guillaume Dialog, and little by little started to work as an integrated planner, over the edges of different disciplines like e-, coprorate, advertising, dm and PR. Finally I arrived at the integrated agency DG Antwerp.

My job has always been including two essential steps in 'the creative work before the creative work':
In the first place, the focus was always the big picture: what's the big brand idea? what makes it relevant for the people?
Meaning-making was the key.
After that we asked ourselves 'how will we tell the people and engage them?
Here, channel planning was key.

I worked for various brands in various industries such as Belgacom, CenterParcs, Dexia, Axa, Herta, Douwe Egberts, Senseo, Steelforce, LeasePlan, Miele, Weight Watchers, Triodos, Vredeseilanden Carlsberg and many more
Freelance strategic planner

Various agencies

(Marketing and Advertising industry)

2003 — 2004 (1 year )

As I decided to become Strategic Planner, I started at Duval Guillaume Corporate on a pro-bono basis to learn the job.
After three months of working for free in the afteroon, I was commisioned to do various jobs in the field of research, marketing, campaign planning and pitching at agencies such as Ten Advertising, LDV Bates, Duval Guillaume Antwerp, Internet Architects, VVL-BBDO etc...
Various jobs

Randstad Interim

(Privately Held; Myself Only; Writing and Editing industry)

2000 — 2003 (3 years )

At that time, I was studying 'Marketing and Communications' at an evening school in Antwerp. In the mean-while, I worked in various positions in the field of communications: 'training consultancy' (Elsevier training), 'e-learning' (yooz.com, Kerylos), 'newspaper redactions' (Gazet Van Atwerpen), 'magazine redactions' (Add!ct Creative Lab), and finally at Choco, a Belgian advertising agency specialized in public awareness campaigns.  As Interim worker, I could enjoy the flexibility to combine studying with interesting job experience.
CRM Operator

Compaq Computers

(Public Company; 10,001 or more employees; CPQ; Computer Hardware industry)

1998 — 2000 (2 years )

In the booming days of IT, I was part of a team that worked as CRM-pioneers at the headquarters of Compaq in Brussels.

I had the chance to participate at that young age, as the manager at that time did appreciate my telemarketing sales skills and script writing.

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