Heath Weaver

Current

European Search Marketing Manager at Sony

Past

Owner at smush Design
Assistant Manager at Sony
Senior Business Analyst at Sony

3 more...

Recommended

6 people have recommended Heath

Connections

184 connections

Industry

Consumer Electronics

Websites

Heath Weaver’s Summary

Heath Weaver’s Specialties:

Search engine marketing, e-commerce knowledge and experience, web traffic analysis, financial analysis

Technical: Working on Google GAP, Omniture analytics, Google analytics, MS Excel (wizard).

Other applications: MS Word (expert), Access (advanced), PowerPoint, Outlook, SAP (key user) + BW (advanced), SQL

Programming: Ruby (especially Ruby on Rails), HTML, CSS, JS, SQL, VBA

Heath Weaver’s Experience

European Search Marketing Manager

Sony

(Public Company; SNE; Consumer Electronics industry)

July 2007 — Present (2 years 6 months)

Increased search Revenue by 100% YoY for Sony's direct channel

Part of cross-functional team for SEO for Sony's European website, resulting in top 5 listing on laptop, camera, hd tv, and other premium generic terms

Set up Sony's largest pan-European search campaigns, delivering solid performance on brand awareness campaign

Supporting Senior Executive management in how to use search marketing to improve business

Additional Information

Heath Weaver’s Websites:

Heath Weaver’s Interests:

I am mad about swimming. I swim nearly every day and like to blog and work on web apps to help others enjoy swimming more (see www.virtualswimcoach.net). I love to read and highly recommend that everyone take a course on speed reading (see www.smartreading.be). I dream to be able to do fashion illustration full time. It is a hobby for now, but some day... I also love web development using Ruby on Rails and have been at it for about four years. Ruby is a fantastic development language. I used to tutor under-privileged children in Brooklyn one night a week and found that extremely rewarding.